QuoStar gets gold partner green lights from Microsoft
August 15th, 2011
For the third year running, Bournemouth and London based IT Services provider QuoStar has achieved a full flush of Green Lights in a recent Microsoft Gold Partner Customer Satisfaction Index survey.
Microsoft Gold Partners are judged on a number of criteria in five key performance areas that measure customer satisfaction. TNS, one of the world’s largest market research companies, administers the survey independently, on behalf of Microsoft.
TNS talked to QuoStar’s clients to determine the level of satisfaction. The survey generates a score in each area, which is compared to the average for all Gold Partners. A higher than average score results in a green light on the Microsoft ‘Dashboard’. QuoStar achieved all five green lights.
Currently, participation in the Microsoft customer survey is voluntary. However, QuoStar has been happy to engage since becoming a Gold Partner. “We had no hesitation in signing up for it from our very first year after securing Gold accreditation back in 2006. It’s right that they talk to our clients; now we know it was our customers who decided we’d made the grade again,” says a delighted Rob Rutherford, CEO of QuoStar.
Its importance is not lost on the QuoStar team. “For a start, it helps us understand and act on customer satisfaction and loyalty information, and to remain competitive by benchmarking our industry performance,” Rutherford explains. “Had the survey picked up any weaknesses or areas of customer dissatisfaction, we’d be able to put things right immediately. As it didn’t, it shows us that we’re delivering what our clients want, which hopefully makes it important to them as well.”
Microsoft states that Gold Certified Partners “…represent the highest level of competence and expertise with Microsoft technologies and have the closest working relationship with Microsoft.”. Rutherford and his team see participation by customers as an advantage that ensures QuoStar maintains this ‘highest level of competence’.
Microsoft’s five key performance areas are NSAT (Net Satisfaction Rating ), customer segmentation, revenue impact, customer loyalty and overall performance. They have now decided to mandate the survey for Gold Partners every year, something that Rutherford looks forward to. “I’m keen to see how some of our so-called competitors measure up,” he added wryly.
In the press: Is 2012 the year of democratisation?
At the start of a new year VitAL takes the temperature of the IT world. Editor Matt Bailey speaks to some leading lights in the industry and detects a hint of the ‘Arab Spring’ abroad with democratisation on the cards. It seems that wherever you go in the world, 2012 is going to be a […]
In the press: Intel’s Hybrid Ultrabooks offer hope for the PC brigade
Intel and Microsoft are hoping hybrid ultrabooks will soon be a common sight in the workplace. The former sees the format as the perfect vehicle for its Ivy Bridge chipsets. While Redmond is looking to use the format to grab a share of the tablet operating system market. With their touchscreens, intuitive interfaces, instant-on capabilities and […]
Common IT project management mistakes and how CIOs can avoid them
IT project management is a key part of business success but it has never been an easy task. CIOs can frequently find themselves juggling cost, time constraints and new technologies, and more often than not this can be the case across multiple simultaneous projects. While no two projects are exactly the same, they can […]